I had some batteries from Amazon delivered the other day. After opening the box that’s probably 4x bigger than the batteries themselves, I noticed the sticker on top declaring “Frustration Free Packaging”. It was definitely low frustration but I was still annoyed to have to go get something to cut the large tape label that held the box closed.
The label also makes a big deal about using no wire ties or clamshells. Personally, I’ve never worried about wire ties or clamshells. But I guess these things really frustrate some people.
The question I’m left with is how does packaging get certified “Frustration Free”? Is there actually a process? Do Amazon vans snatch people from the streets and force them to open taped boxes while monitoring their brain activity? That last one is just hearsay.
And what recourse do I have if I do get frustrated? There probably is none. Amazon’s probably just counting on the fact that nobody actually cares what the box looks like or how many pieces of tape are holding it closed. They just want their batteries.